Job title: SEO Lead
Location: London (Hammersmith; Hybrid)
Contract: 3 months
Start date: ASAP

Join us as a SEO Lead UK Market

What You'll Do

Develop and deliver a unified SEO strategy aligned with commercial goals and regulatory requirements working with our SEO agency & SEO Global teams.
Improve branded and generic keyword rankings across iqos.com and zyn.com through technical, content, and on?page optimisation.
Lead technical SEO improvements across site architecture, crawling, indexing, performance, and schema.
Define and optimise keyword frameworks, content structure, and landing?page relevance.
Partner with Web, Brand, Content, Product, and Analytics teams to ensure SEO is embedded across all initiatives.
Manage SEO content planning with local agencies and internal stakeholders, ensuring compliance and conversion focus.
Champion experimentation across metadata, content formats, and site enhancements.
Build SEO reporting frameworks that provide clear insights to guide planning and investment decisions.
Improve our branded and generics rankings.
Ensure all activity complies with PMI policies, UK regulations, and GDPR.

What You'll Bring

Proven experience leading SEO strategy in complex or regulated environments.
Expertise with tools such as GA4, SEMrush, Ahrefs, Screaming Frog, GSC and similar platforms.
Strong understanding of technical SEO, site performance, structured data, and content optimisation.
Excellent skills in content briefing, keyword research, and data storytelling.
A proactive, collaborative mindset and experience managing agency partners.