Marketing Executive

Location:
London
Job Type:
Contract
Industry:
Digital Workspace
Job reference:
J332005A_1640011244
Posted:
28 days ago


My client a large global financial services brand is looking for an experienced Product Marketing Executive on a initial 9-12 month contract. This role is initially based Virtual and Inside IR35.

The position is an excellent opportunity for a passionate individual looking to develop their marketing skills and accelerate coverage within a fast-paced, Global marketing team.

Responsibilities

  • Executing and delivering the Perception of Coverage communications strategy, focused on driving acceptance awareness, and growing organic spend
  • Driving customer engagement and value with the Offers platform and new business signings
  • Executing campaigns to support product and benefit priorities designed to grow organic spend and benefit utilisation
  • Engaging will relevant product, benefit, and consumer marketing stakeholders to ensure our marketing campaigns are aligned and prioritised every quarter.
  • Monitoring organic spend behaviour, the external landscape and campaign performance and producing regular educational updates for stakeholders
  • Subject matter expert in communication capabilities including CMS and iMH processes
  • To work directly with local creative agencies to develop customer campaigns, ensuring communications are consistent, within the brand guidelines and utilise best practise.
  • Ownership and ongoing management of the customer Marketing budget.

Min Qualifications / Experience Required

  • Previous experience executing marketing communications across all BTL channels - including Email, Print, App and Social Media
  • Ability to use data and insights to set campaign objectives, track performance and test and learn new approaches to communications
  • Have a sound awareness of customers needs and requirements
  • Ability to build strong relationships and collaboration to drive mutual business outcomes
  • Passionate at delivering strong, compelling, and differentiated communications
  • Strong attention to detail, including proof-reading and application of copy and language to deliver clear and engaging Customer communications
  • Budget administration experience.
  • Experience of working with third-party agencies.

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