Creative Copywriter
Location: London
Salary: £45,000
Permanent
Our client, a leading energy provider in the UK are currently recruiting for a Creative Copywriter to join their dynamic team. This permanent position is suited to individuals who have a creative and proactive approach to problem solving.
Overview
You'll play a key role in establishing a challenger brand in its first year of launch, shaping its creative articulation in collaboration with the Brand Designer and Manager. If you're looking for freedom to make your mark in-house, this role is for you!
Roles and Responsibilities
- Translate the brand positioning into disruptive and engaging copy across all communications, from retention initiatives such as blog editorial content, social, email to digital tactical acquisition campaigns and more
- Embody the brand tone of voice, challenge its implementation style to maximise engagement and category stand-out by adding your expert craftsmanship
- Act as guardian of consistent tonal execution by collaborating with other business functions such as in-life communications and third-parties
- Work alongside designers and content creators to develop content and conceptualise and produce ad-hoc tactical campaigns
Essential Skills and Experience
We're looking a Creative Copywriter with the following experience and skills;
- Demonstrated creative/advertising copywriting skills
- Operational and with an ability to coach other in-house writers
- Proven experience developing brands creatively
- Demonstrated advertising/creative agency experience
- Implementing brand TOV with consistency
- Willingness to challenge towards creative excellence
- Excellent attention to detail
- Ability to work with full autonomy
- Proven experience collaborating with numerous stakeholders
- Knowledge of social and digital formats and tactics a plus
- Experience with start-up brand and/or sub-brand beneficial
- Ability to leverage data to maximise business opportunities is a plus
- Experience in conceptualising/ideating campaign work is a bonus
- B2B experience is a plus
If you believe you have the relevant skills and experience and would like to apply please send your mosy up to date CV
