Trading Analyst - LONDON - £300 - £400 - 4 months

  • Location:

    London, England

  • Sector:

    IT

  • Job type:

    Contract

  • Salary:

    £300 - £400 per day

  • Job ref:

    BBBH113845_1572626145

  • Published:

    13 days ago

  • Duration:

    4 months

  • Start date:

    ASAP

Trading Analyst - LONDON - £300 - £400 - 4 months

Trading Analyst - LONDON - £300 - £400 - 4 months

The work location is in Paddington, LONDON and is a 4 months contract.

The pay rate on offer is between £300 - £400 per day.

The role is working for a well established, multi-national retailer and specialises in clothing, home and luxury product.

Key accountabilities of the role include:

Reporting to the Head of Media Channels, you will be a key point of contact for the team. You will be responsible for producing performance marketing channel insights and reports to ensure we are delivering best-in-class results, using best-in-class techniques.

You will:

  • Support on marketing channel performance, both weekly standard reporting, and ongoing deep dives to solve business challenges
  • Weekly reporting requires an early Monday morning start to have reporting available in time for Trading cycle at 8am (or alternatively some working from home on Sunday)
  • Develop and maintain key standard reports and dashboards
  • Report on daily, weekly and quarterly performance of our performance marketing channels
  • Be a key point of contact for our trading teams across both dotcom and marketing for ad hoc requests
  • Provide support for our Business Units by reporting on specific performance
  • Support individual channel teams to uncover success drivers - promotional impacts, underlying traffic trends
  • Deliver competitor monitoring and benchmarking related to media spend
  • Support our monthly, quarterly and campaign review process and analysis, and share findings as appropriate with key stakeholders

You will also provide support with:

  • Conversion funnels
  • Attribution
  • Omniture
  • Testing data and frameworks
  • Technical help + team education

Key experience and skills

You are keen to re-define the area where the art of marketing meets the science of data, to help us to acquire new customers and deliver against challenging business KPIs. You are curious, with a true passion for data, a desire to constantly learn and improve yourself, and a proactive mindset. You need to be personable and be able to turn large and complex datasets into a set of comprehensible reports and insights.

Your skills and experience will include:

  • at least 1 years' experience reporting in performance marketing channels environment including CRM, PPC, and Social Media
  • Understanding of the different characteristics of the channels - paid and organic search, display, affiliate, email traffic, direct traffic, apps etc
  • Experience gained in a retail or e-commerce environment
  • Expert in Adobe Omniture (GA360 experience a bonus)
  • Good knowledge of traffic tracking technologies, and the challenges and opportunities presented
  • Highly numerate, a master of Excel and proficient in data visualisation using Excel (Power BI experience a bonus)
  • Ability to communicate ideas clearly, effectively, persuasively to an individual or a group.
  • Ability to prioritise multiple requests against commercial impacts, and firm expectation management skills
  • Independent self-starter, confident to plan and prioritise, but able to request support where necessary
  • Genuine team-playing skills and commitment to a great working environment
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