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Content Designer

  • Salary: Negotiable
  • Job type: Contract
  • Location: Telford, Shropshire
  • Sector: IT
  • Date posted: 03/01/2018
  • Job reference: J379437A

Content Designer- Telford, Worthing, or Newcastle

We're working with people across government to make government services and information simpler, clearer and faster for citizens and businesses.To do that, we're going to need good content designers who understand the web, technology and people.

All about the user

We're aiming to create digital services that people prefer to use over their old-fashioned paper counterparts, and words play a big part in that. You'll represent users with the written word, so you need to be user-focussed and know how to write with a user, not a client/department in mind first and foremost.

If you want to join us, you'll need to be able to:

  • take complex language and processes and make them simple to understand
  • work with people who don't understand good web usability
  • be able to explain your decisions/edits clearly

All about us

You'll be expected to work with the whole team, on all and any of our projects. Sometimes at a moment's notice. That means working with developers, designers, creatives, policy people, legal people, senior management - anyone we need to, to produce world-class online services.

Needs analysis

You'll be working on needs analysis - taking existing content, identifying content gaps and overlaps etc. You'll also need to run workshops with cross-government colleagues to identify and agree content to be rationalised and archived, and mapping content to different formats and audiences.

Transition

  • develop and manage relationships with GDS
  • develop transition plans and attend planning meetings with contacts
  • actively develop and apply content and format strategies
  • be an advocate for the department to train and develop colleagues

You'll be:

  • scoping, commissioning, writing, editing and publishing digital content across all channels (web, mobile, social media)
  • making sure customer journeys are the best they can be
  • managing relationships with subject matter experts to make sure content is accurate
  • accountable for delivering content assets that are accurate, timely, high-quality (based on insight and outputs of user testing, relevant to audience, easily understood, SEO optimised) and to the department's style
  • accountable for choosing the best format for displaying information to the user - if we don't have one, we'll want you to suggest ideas or identify the gap

you need to have:

  • extensive experience of writing for the web, with proven ability of creating content that is accessible and usable
  • exceptional skills in convincing people that user needs and a usable approach is the only way to present information
  • proven experience in using metrics and user feedback to define/refine content
  • proven experience of working within a web application development environment, proficient in writing Markdown, picture sourcing and editing

Leading and team working

  • Building on the inter-dependencies and relationships between teams to create a common purpose
  • Clarifying and communicating team objectives, bringing a broader perspective to a team so that it can focus on different delivery approaches
  • Co-ordinating and monitoring team performance, utilising team diversity to maximise effectiveness

Analysing evidence and thinking strategically

  • Identifying hidden or emerging issues and proposing decisive strategic action
  • Probing evidence to identify strategic trends and links
  • Analysing evidence from diverse sources to generate robust solutions and make timely decisions
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